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Innovation is the activity of people and organizations committing to change themselves and the environment. It means breaking routines and dominant ways of thinking, introducing new concepts and behaviors, and launching new standards. Innovative thinking focuses on creative orientation; it arises from dissatisfaction with the current state and a commitment to leverage technological and social opportunities.
An innovative (learning) organization is the term given to a company that facilitates the learning of its members and continuously transforms itself. Learning organizations develop as a result of the pressures facing modern organizations and enables them to remain competitive in the business environment
The main benefits to the organization are: